Lucy Chase

Creative Director, Aleisha McNiece is a dreamer but also a very passionate do-er. After having worked in event styling for Georgeous in Melbourne for the past 3 years, Aleisha and her husband hit the road home to Hawkes Bay, New Zealand to start up an event business of their own, Lucy Chase. Lucy Chase has been the psudo name for Aleisha’s inspiration blog which she has contributed to regularly during her career as a side project. The design brief was to refine the diamond icon from the original identity, to give it modernity and bring it inline with the re-established brand values and offering.